Digital
Busan Near You
Busan for World Expo 2030
Ad Stars 2022 - Young Stars Competition Special Prize
Busan's not the biggest name among the World Expo bidders, but it definitely has so much to offer. When exploring a city, we always go on Google Maps to find places 'near you.='
To convince people to visit in 2030, we want to build up the hype around the city, so everyone can see Busan's beauty. We made it easier for them to do so, by bringing Busan near you—just one Google Maps search away.
Buzz
Ad Stars 2022 - Young Stars Competition Special Prize
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Creds
Mentor: Yigit Unan
Art Director: Madalena Marques
Copywriter: Rafter Manguiat
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Role: Concept, Copy