Digital, Creative Commerce

Breakup Insurance

Booking.com

Golden Award of Montreux 2023 Finalist, Selected & Presented at ADC Europe High Potentials 2023, Highlighted & Featured in Ads of the World

Imagine this: Last month, you booked a holiday trip with your boo but end up breaking up with them today. And because you chose that 'cheap' non-refundable trip, you only get two choices: still travel together OR don't go & waste the money spent.

Well, now there's a third option: the Breakup Insurance. Secure your travel funds and save yourself from heartbreak.

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Made at Miami Ad School Europe

Mentor: Sudarshan Waghmare
Art Director: Madalena Marques
Copywriter: Rafter Manguiat

Production Head: Madalena Marques
Scriptwriter: Rafter Manguiat
Director: Lisa Glonti
Casting Director: Rafter Manguiat
Camera, Set, & Editing Assistant: Taylor Henderson
Camera Operation: Selina Coorens
Production Assistant: Riona S Roy
‍Location & Set Design: Chand Anam, Marika Didmanidze
Head Stylist: Katie Eugster
Styling Assistant: Yuna Lee
‍Editor: Madalena Marques
Color Grading: Madalena Marques
Score Composer: Yani Gabriel
Sound Designer: Madalena Marques
Animation, Sound Design, & Editing Assistant: Ana Marta Mendes
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Role: Concept, Copy, Scriptwriting, Casting

This is student work. Names, characters, brands, places and incidents either are products of the author’s imagination or are used fictitiously. This work is designed to showcase the student’s ability to work with real world brands in real world applications. Any resemblance to actual events, brands, campaigns, locales or persons, living or dead, is entirely coincidental. This presentation is meant for educational purposes only.

© 2022 Rafter Manguiat